In 2017 Indiegogo experimented with a guaranteed shipping marketplace. To celebrate, and create some buzz we launched the GOGO Pop-up: an online pop-up shop.
Role: photography, illustration, layout, animation, video editing, logo design
We filmed, animated, and illustrated video content in-house. Videos, gifs, and still images were shared across social channels for this low budget campaign.
The micro-site for the pop-up store let visitors shop the inventory in an experience removed from the main Indiegogo site.